All proof teardowns

Opportunity Review teardown

What an Opportunity Review shows before a proposal

A bottom-funnel proof page showing how Answered turns a website inspection into a plain-English owner action plan.

Data status

Anonymized sample pattern. Use it as the public proof structure until a real Opportunity Review can be published with client approval.

Context

The gap Answered is built to catch

A local business has traffic, reviews, and a working phone number, but the owner cannot tell which calls, forms, quotes, and reviews are producing real customers. The review looks for the operational gaps first, then recommends scope.

Review areas

5

Findability, response, follow-up, reputation, owner visibility

First fixes

3-5

The highest-leverage changes before a full scope

Scope fit

1 plan

Answered recommends the smallest useful system

Before Answered

The website looks acceptable but the primary action changes section by section.

Forms ask for contact details but not urgency, service type, or location.

Reviews are strong but not requested on a schedule.

The owner has no simple weekly record of open opportunities.

After Answered

The first screen has one action and one response promise.

Forms collect the details needed for a faster callback.

Follow-up, review requests, and owner alerts are mapped before build work starts.

The proposal is tied to visible gaps, not a generic website package.

Operating record

What the owner can inspect

The system is useful because it creates a visible record. Each step has a timestamp, status, and next action instead of living as a forgotten call, vague form entry, or buried email.

Intake

Business type, location, services, and target customer are captured.

Crawl

The site path, CTA clarity, forms, reviews, and local signals are inspected.

Score

The review groups problems by response, follow-up, reputation, and visibility.

Proposal

Only useful fixes become scope. Everything else waits.

Monday Brief

The weekly owner readout

The proof is not the automation itself. The proof is the owner seeing what happened, what is still open, and what needs a decision.

Where customers are leaving the path
Which fixes are urgent
What can wait
Which plan fits the gap

Want to see your version of this record?

Start with an Opportunity Review. We will show where your calls, forms, reviews, and follow-up are leaving money unworked.

Get my opportunity review